
Unlike the users of existing fitness equipment, the users of Syco XT® do not need to be motivated by fitness. The reward for using the Syco XT® is enjoyment, satisfaction and the bonus is fitness and core strengthening. This widens the target demographic substantially.
Syco XT's target demographic is wider than its competition due to the following characteristics:
The end users vary from children wanting to play in there free time, through teenagers trying the latest moves, 20's and 30's having fun and staying fit. 40's and 50's unwinding and maintaining fitness when they get home from work. 60's and 70's keeping flexible, fit and remaining healthy. The end user of the Syco XT will be age 10 – 60, weight up to 120kg (265lb), and have a height between 5ft and 6ft 6in (150cm to 198cm).
Over 400,000 visitors are expected to participate in the events across the country.